International cricketer Chris Gayle has won his defamation battle against Fairfax Media after a NSW Supreme Court jury found the publisher failed to prove reports alleging he exposed himself to a massage therapist in Sydney were true.

But Fairfax - publisher of The Sydney Morning Herald, The Age and The Canberra Times - said in a strongly-worded statement it "believes that it did not get a fair trial" and is seriously considering an appeal.

"I came all the way from Jamaica to actually defend myself and my character as well. At the end of the day I'm very, very happy," Gayle said outside the Supreme Court in Sydney.

He said he was "not really worried about money ... more about [my] character".

"I'm a good man. I'm not guilty," he said.